|Folk striding down the Strand in central London last Sunday|
Passing Brand consultancy, Interbrand's shop window in central London’s Strand my eye was drawn to the latest version of sophisticated marketing speak on marketing retail brands (see photos below).
‘deliverers of amazing customer experiences’
‘ connect consumers and businesses with our amazing products.’
Their salespeople are called
and ‘Business manager’.
Our websites take on the look of entertainment websites, estate agents dress their offices more like a business-class airport lounge with top end French mineral water bottles in glass cabinets.
Reminiscent of René Magritte’s famous surrealist artwork
The treachery of images .
His 1928/29 picture showed a pipe with the caption beneath
"Ceci n'est pas une pipe.", tr."This is not a pipe."